We were entrusted with an assignment by the Personal Loans team for digital creative production for defined digital asset placeholders with an objective to optimize responses (CTR etc.) & funnel.
Given that there are multiple stakeholders and that marketing compliances are centralized, it was imperative to work under the defined framework. Yet, we had to bring about the creatives which ensured we met the objectives.
While it was well defined ‘Creative Production Work’, we adopted strategic process (which included developing deeper understanding of the product, placeholders, customers and analytics data we could get) in terms of defining the language for communication and visual treatment – before & during production.
Nine Triangles Digital Pvt Ltd
A2-912, Corporate Park,
Sector 142, Noida - 201305
INDIA
+91 120 435 6917
