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Why Social Media Strategy & Management Matter for Your Brand

Social media is where your brand is seen, heard, and often judged - on one hand it give you power to communicate and engage with your audience in neutral setting, on the other hand it provides your audience the power to put you to scruiney and make you accoutable in publich domain. Therefore, it is essential to have right strategy in place for communication, response mechanism and reputation management in the social media space.

77% of consumers are more likely to buy from brands they follow on social media
68% of users say they check a brand's social media presence before making a purchase decision
43% Social media contributes to 43% of all online brand discovery globally

When done right, social is not just about going viral. It is about showing up with purpose, consistently.

What
We
Offer

In a space where everyone has the power to communicate at free will, make comments, share experience - where a negative incident can spiral out to be a big new and a positive sentiments expressed can attribute tremendous value to your brand - what really stands out is strategy. At Nine Triangles, we help brands build strategy for communication, community management and response management with clear thinking, structured planning, and consistent execution—across platforms, audiences, and content formats.

Whether you are building presence, driving engagement, or running campaigns, we help you approach social media not just as a marketing tool—but as a space to build relevance, trust, and connection - and mostly importantly drive engagement.

Our social media services are designed to support brands across the full funnel—from strategic planning and content creation to daily execution and reporting.

Social Media Strategy
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Foundational planning that defines your audience, goals, content pillars, and platform mix.

Brand positioning & audience analysis
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  • Content planning & campaign calendar
  • Platform and media mix mapping
  • Competitor and category insights
Content Planning & Creation
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Creating content that aligns with the strategy and feels native to the platform it lives on.

  • Content themes and visual style
  • Static, carousel, and short-form video design
  • Caption writing and hashtag planning
  • Platform-specific asset creation
Publishing & Community Management
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Operational execution of your content plan, with day-to-day management of accounts community and interactions.

  • Content scheduling and publishing
  • Comment moderation and DMs
  • Platform analytics and reporting
  • Community engagement
Campaigns & Paid Social
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Boosting content and running performance-led campaigns on Meta, LinkedIn, and more.

  • Campaign ideation and creative execution
  • Targeting, media planning, and budgets
  • A/B testing and performance tracking
  • Custom reporting and insights
Multi-Market & Offshore Support
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For agencies or brands managing global accounts, we offer a structured offshore team model with real-time coordination.

  • Cross-market adaptation and localisation
  • Workflow and delivery system integration
  • Platform guidelines and compliance
Why Nine Triangles
Strategy-First Thinking

We do not start with content. We start with clarity—on brand, audience, and platform. Strategy shapes what we post, when, and why.

Creative + Operational Balance

We combine design intelligence with strong process orientation—ensuring the feed looks good and works well.

Platform-Aware Execution

We stay updated with what each platform prioritises—so your content gets created and published in a way that the algorithms like, and the audience loves.

Built for Scale & Speed

We have built systems and processes to move fast, maintain quality, and align with evolving campaign needs.

SOME RESULT INSIGHTS
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ICICI BANK

Campaign & Communication planning, Creative Production, Digital Journey, UI/UX Design Planning

FREQUENTLY ASKED QUESTION

Do you only manage content, or also publish and engage?
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We do both. We can create, schedule, publish, and manage interactions—depending on how much ownership you want us to take.

Can you run paid campaigns as well?
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Yes. We manage both organic content and paid campaigns—including creative, targeting, budgets, and reporting.

Do you handle B2B platforms like LinkedIn?s
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Absolutely. We work across platforms—Instagram, LinkedIn, Facebook, YouTube, Twitter/X, and more—based on your audience and goals.

Can you support multiple geographies and time zones?
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Yes. We work with clients across India, Singapore, UAE, UK, and US with workflows tailored to their markets, timelines, and platforms.

What if we already have a social team—can you support specific parts?
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Yes. We often work alongside in-house or agency teams—offering support in content creation, publishing, or analytics based on need.